Fans of cats in hats and pops being hopped on learned on Wednesday that a new Dr. Seuss book is on the way: in July, Random House will published What Pet Should I Get?, a manuscript the late and legendary writer likely completed in the late 1950s or early ’60s but never published.
Just a few months ago, several stories that Seuss wrote for Redbook in the 1950s were published under the title Horton and the Kwuggerbug and More Lost Stories. In honor of that released, we combed TIME’s archives for some Seuss-ian history, and turned up these five facts:
Dr. Seuss wasn’t necessarily for kids.
The career-making images that TIME cited? An advertising campaign for Flit insecticide.
Dr. Seuss’s wife helped him develop his stories.
Their marriage was financed, TIME reported, by a “cartoon of egg-nog-drinking turtles” that Dr. Seuss sold to Judge magazine in 1927…
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